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Live webcast: 5 Tips to Turbo-Charge Your Online Marketing Campaign With YouTube
Thursday, November 11, 2010
YouTube provides a creative canvas for anyone with the gumption and a video camera to build an online marketing campaign that can reach millions.
Orabrush
is a company founded by a dentist to sell a tongue brush that would fight bad breath. After attempts to use traditional marketing channels failed, Jeffrey Harmon thought up a marketing campaign built around a YouTube video to spread the word about this new product.
That first video
cost $500 and has since earned the company over 13 million views, setting it on the path as an innovator in online video marketing.
Join a live Webcast
with AdAge on Tuesday, November 16th at 11amPST / 2pmEST to hear Jeffrey Harmon and Abe Neiderhauser share their thoughts about what works and what doesn’t with online video advertising.
Posted by Serena Satyasai, YouTube Marketing
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