Partners Blog
What's new @ Google? Tips and tools for agencies
Think Insights with Google is out of beta and packing a data punch
Friday, November 11, 2011
Quick pop quiz:
1.
Based on search history, consumer demand for pretzels peaks in what month of the year?
2.
How much (in $) does search add to the world’s GDP?
3.
In 2011, what percent of people dreamed and brainstormed about their next vacation?
4.
What percent of the daily queries on Google.com have never been seen before?
These are just a few questions that can be answered* on the new
Think Insights with Google
, our information and resource hub for marketers and agencies. The site is fresh out of beta and sporting a playful new look, helpful tools, more studies, the latest trends and exciting videos. We invite you to visit the site, take a look around and see what’s new.
While you’re there, check out our new
Real-Time Insight Finder
- centralized access to our insights tools that can support you in your planning process. For example, it’s not surprising that more people search for diets in January than December, but do you have any idea how big the difference really is? And how is it trending from last year? Spot the trend in minutes to inform your next media strategy, brand positioning or just to look smart in your next client meeting.
Although we’ve made a lot of enhancements to Think Insights based on initial user feedback, we’re always trying to iterate and improve. So please don’t be shy! Join the conversation by adding the Think with Google page on Google+ to one of your circles.
Think Insights is forward-thinking and rooted in data. We hope you’ll use it as a one-stop shop for consumer trends, marketing insights and industry research.
*Answers to pop quiz (they can all be found on Think Insights in less than 60 seconds):
December, Real Time Insights Finder Tool
$540 billion directly to global GDP, The Impact of Internet Technologies: Search Study, Jul 2011
50%, 5 Stages of Travel Interactive Infographic
16%, Search Fact & Stat
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