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AdWords API v2009 updates - released, future and deprecated features
Thursday, October 22, 2009
We're happy to announce the newest version of AdWords API v2009 beta -- v200909. If you're a current API user, check out the updates below. If you're not yet using the API, please visit the Google AdWords API
homepage
for information on getting started.
New Features
Asynchronous calls
- Asynchronous calls allow you to work with large sets of data faster and more easily. Instead of having to wait for our system to fully complete your request before you can make another one, you’re now able to make another call as soon as the API service confirms that it has received your previous call. No more waiting for the server to complete large requests. v2000909 will also continue to support synchronous methods.
Keyword and placement ideas
- With the new TargetingIdeaService, you'll be able to get keyword and placement ideas through the API, using the functionality of the
Search-based Keyword Tool
.
Location Extensions preview
- Limited location extensions functionality is now available as a preview of the full functionality in development.
For a complete list of the changes in v200909, please see our
release notes
.
Coming Soon
Over the next few months, we'll continue to introduce new features and additional AdWords functionality. Feature updates include ReportService and the ability to pre-check for errors.
Deprecated Services
With the release of equivalent functionality in v200909, the following v13 services are now deprecated:
CampaignService
,
AdGroupService
,
CriterionService
,
AdService
,
InfoService
,
KeywordToolService
,
SiteSuggestionService
.
As v2009 introduces some new concepts and features, we have extended the sunset period for deprecated services to 6 months. Accordingly, the deprecated v13 services will be turned off on April 22, 2010. If you haven't already begun migrating your systems to the v2009 API, we strongly encourage you to start right away. The deprecation of remaining v13 services (
AccountService
,
TrafficEstimatorService
, and
ReportService
) and accompanying sunset dates will be announced in the future.
As with every new version of the AdWords API, we strongly encourage you to review the resources in the
Developer's Guide
to learn more. Additionally, if you aren't using the
AdWords API client libraries
yet, this is a good time to check them out as they are designed to work with both v2009 and v13.
Posted by Shreyas Doshi, Product Manager and Adam Wooley, Product Marketing Manager
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